Sr. Consultant, SEO

Working as a Sr. Consultant at Inbound SEO Team

As a Sr. Consultant at Inbound SEO Team, you will join an agency that collaborates with leading brands such as Boyner, Turkcell, Sephora, Flormar, Gap, Marks & Spencer, Decathlon, and Sahibinden, striving to deliver impactful results and drive value across various industries.

In this role, you will work across a variety of industries and sizes, including eCommerce, tech, and fintech, deploying various SEO tactics such as content planning and creation, backlink building, and technical website maintenance. You will play a pivotal role in developing and implementing SEO strategies that enhance organic search visibility, drive traffic, and convert leads into customers for our clients.

As a Sr. Consultant, you will also collaborate with cross-functional teams to ensure that all aspects of our clients' digital marketing campaigns are seamlessly optimized for search engines, delivering measurable results and tangible growth.

JOB REQUIREMENTS

The ideal candidate for this role will have the below experience and qualifications:

• Analytical and methodical approach to problem solving,

• Excellent attention to quality and detail, solid documentation,

• Excellent written and verbal communication skills in Turkish and English.

• Excellent in receiving and giving effective feedback,

• Excellent facilitation, negotiation and consensus building abilities,

• Bachelor’s degree in Mathematics, Statistics, Computer Science, Economics, or a related field.

• 4+ years of experience in SEO, specifically within the SaaS industry or a digital marketing agency.

• Proficiency in SEO tools (e.g., Google Analytics, SEOmonitor, Sitebulb, Screaming Frog, Ahrefs) and website analytics.

• Solid understanding of how search engines crawl, index, and rank websites, as well as how those tasks work in different websites/industries (i.e., news, blogs, eCommerce, etc.)

• Ability to analyze data to provide impactful recommendations and decisions related to on-page, off-page and technical SEO factors

• Strong communication and collaboration abilities, with the capability to work effectively in a remote team environment.

• Proactive, results-oriented mindset with a focus on achieving measurable success.

• Ability to manage multiple projects simultaneously.

• Excellent presentation and storytelling skills,

• Strong communication skills and ability to interact with stakeholders across the organization and at various levels (technical to creative – individual contributors to executives)

• Ability to manage time and priorities with a high level of concentration and resilience to stay focused on a product to the end and meet projects deadlines,

• Great work ethic and positive attitude.

KEY TASKS & RESPONSIBILITIES

• Develop, execute, and monitor effective SEO strategies that align with our client's business goals and target audience.

• Conduct comprehensive keyword research, competitor analysis, and SEO audits to identify opportunities for optimization.

• Collaborate with the content marketing team to ensure that content is SEO-friendly and aligns with overall strategy.

• Implement on-page and off-page SEO tactics, including link-building strategies, to improve website visibility and ranking on search engine results pages (SERPs).

• Utilize analytics tools to track, analyze, and report on performance metrics, adjusting strategies as needed to achieve optimal results.

• Stay up-to-date with the latest SEO trends, search engine algorithms, and industry best practices to ensure strategies are current and effective.

• Provide strategic recommendations for website improvements, content marketing, and PPC campaigns to enhance overall digital marketing efforts.

• Foster strong relationships with clients, understanding their business needs and providing regular updates on SEO performance and initiatives.

• Present findings and actionable insights to stakeholders in a clear and concise manner.

• Stay updated with the latest industry trends, tools, and technologies in SEO Strategies.

• Perform monthly keyword research and competitor analysis in order to generate topic ideas for client sites

• Write effective web copy for the purposes of marketing websites in diverse verticals

• Read and interpret site code to discover technical SEO issues, such as page speed improvements, site architecture changes and crawling / indexing issues.

• Perform weekly analyses with Google Search Console and other tools to track and monitor changes

• Create beautiful spreadsheets that will drive recommendations and tell stories

• Brainstorm test ideas and experiments to improve overall search presence, content and user experience

• Helping to drive continual improvement to Inbound’s project management processes.

HR PACKAGE

• Complementary health insurance starting from day 1,

• 7.700 TL/month meal card

• Monthly leave day and birthday leave

• Ample room for personal growth supported with sectoral workshop attendance and webinars.

• And other legal benefits, for sure.